sponsored by IBM Line of Business
Posted:  03 Mar 2008
Published:  01 Jan 2008
Format:  PDF
Length:  4  Page(s)
Type:  White Paper
Language:  English
ABSTRACT:
Automotive OEMs face many challenges. Constraining legacy IT systems. Increasingly demanding customers. Fierce competition. Legislative pressures. An explosion of product variety and complexity. Spare parts sales offer a sizeable opportunity for automotive OEMs that can understand their customers, optimize supply chains, improve collaboration and strengthen competitiveness. Learn from this IBM study how new strategies, transformed processes and next generation technology can minimize the challenges and reduce complexity.



Authors

Ashley Fernihough
Global Leader, Automotive Marketing, Sales and Service Solutions ,  IBM Sales & Distribution

Kalman Gyimesi
Associate Partner, Automotive Leader ,  IBM Institute for Business Value



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