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sponsored by IBM Line of Business
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Posted:
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03 Mar 2008
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Published:
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01 Jan 2008
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Format:
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PDF
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Length:
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4
Page(s)
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Type:
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White Paper
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Language:
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English
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ABSTRACT:
Automotive OEMs face many challenges. Constraining legacy IT systems. Increasingly demanding customers. Fierce competition. Legislative pressures. An explosion of product variety and complexity. Spare parts sales offer a sizeable opportunity for automotive OEMs that can understand their customers, optimize supply chains, improve collaboration and strengthen competitiveness. Learn from this IBM study how new strategies, transformed processes and next generation technology can minimize the challenges and reduce complexity.
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Authors
Ashley Fernihough
Global Leader, Automotive Marketing, Sales and Service Solutions
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IBM Sales & Distribution
Kalman Gyimesi
Associate Partner, Automotive Leader
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IBM Institute for Business Value
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BROWSE RELATED
RESOURCES
Automotive Industry
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sponsored by IBM Line of Business
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