WEBCAST:
Industry leaders TechTarget and Marketo outline the most common challenges of Account-Based Marketing (ABM) strategies and a set of practical practices for 2017.
WEBCAST:
The following webcast intends to clarify the current state of customer experience management and how companies can start powerful initiatives of their own. Tune in now to find out how CMOs and CIOs need to work together to make CEM take flight, what needs to be addressed, and much more.
PODCAST:
In this Podcast, Dr. Volker Hildebrand, VP CRM Product Management, SAP, will discuss these significant trends and outline SAP's approach to a new generation of CRM that will help companies not only survive the current economy but emerge as a leader in the long run.
VIDEO:
Watch this video to learn how US Food Service, the second largest food service provider, implemented Afaria from Sybase to streamline order entry and information management between their mobile sales force, distribution centers and the corporate office.
WEBCAST:
Join Rebecca Wormleighton, Product Marketing Manager, IBM, in this webcast as she artfully explains how to successfully leverage analytics across your customer service organization to build a customer focused enterprise.
WEBCAST:
Check out this informative webcast to understand how customer service and dynamic case management are related and how to build a strategy for both.
PODCAST:
In this episode, the lead up to an end-of-year General Election has Brian McKenna, Caroline Donnelly and Clare McDonald discussing politicians launching their own emojis, as well as the abuse many female politicians face online. The team also ponders whether online voting could be on the horizon for the UK.
WEBCAST:
Top fashion brand Valentino was looking for innovative ways to serve their customers better. In this webcast, discover how Valentino made it drastically easier for customers to select and buy their products with fully integrated mobile applications.
PODCAST:
Today, more than ever, organizations must deliver the benefits of cost optimization and business agility. This podcast series explains how that goal can be realized through dynamic Business Processes Management. The series focuses on banking, government, healthcare, insurance, cross-industry and retail.
WEBCAST:
The online channel has been one of the more successful areas of business during these economic times, but most businesses are still behind when it comes to web analytics. Watch this webcast to also learn the overall best practices and the future needs within online analytics.