The Human Face of Big Data: Data Driven
sponsored by ComputerWeekly.com
BOOK:
Software engineers are transforming the daily lives of hundreds of millions of people for good and for ill, writes Jonathan Harris.
Posted: 18 Jan 2013 | Published: 18 Jan 2013
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Moving to Marketo: Accelerate Your ROI With a Seamless Migration
sponsored by Marketo
WHITE PAPER:
You may have the best marketing team out there, but without the right software you won't achieve results. Download now to discover if your current marketing automation platform (MAP) is putting your business at risk, and explore your options with Marketo's Engagement Marketing Platform.
Posted: 01 Feb 2019 | Published: 01 Feb 2019
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How Teachers Mutual Bank Used Dell Boomi
sponsored by Dell Boomi
VIDEO:
Learn why Teachers Mutual Bank chose to partner with Dell EMC as their business has been affected by the rise of digital in the marketing and productivity space.
Posted: 12 Apr 2018 | Premiered: 31 Oct 2017
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Computer Weekly – 19 March 2019: How IT leaders should work with marketing
sponsored by ComputerWeekly.com
EZINE:
In this week's Computer Weekly, experts advise on how IT and marketing chiefs can work together to deliver a high-quality customer experience. We examine how supercomputers are transforming science by processing large-scale data analytics. And we look at a key ethical aspect of AI – how to explain the decisions an AI makes. Read the issue now.
Posted: 15 Mar 2019 | Published: 15 Mar 2019
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Is BANT Killing Your Business?
sponsored by TechTarget
WHITE PAPER:
Download this paper to find out why BANT falls short in the digital era and examine how to actually help sales do their job and win business.
Posted: 14 Nov 2018 | Published: 14 Nov 2018
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The Business Leader's Handbook for Building an Automation Center of Excellence
sponsored by HelpSystems
EBOOK:
Learn how to build an automation center of excellence as well as how to optimize your use of automation, incorporate robotic process automation, create a long-term vision for automation, and more.
Posted: 13 Nov 2017 | Published: 13 Nov 2017
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Lessons from the Front Lines: Making ABM Work for You
sponsored by TechTarget
PRESENTATION:
This presentation draws on TechTarget's experience supporting 300+ ABM implementations to help marketers break down the complexities of Account-based marketing and simplify execution. Read on to understand best practices and lessons learned based on real life customer use cases.
Posted: 27 Nov 2018 | Published: 31 Mar 2017
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Mitel: Increasing SQLs Using TechTarget's Priority Engine and TargetROI Solutions
sponsored by TechTarget
RESOURCE:
Mitel's EMEA marketing team needed to supply a constant flow of qualified leads to a dispersed sales geography with a tightly defined target audience. By leveraging TechTarget's Priority Engine, Mitel helped boost telemarketing and email results. Read on for more on how TechTarget's Priority Engine can provide purchase intent insights.
Posted: 21 Nov 2018 | Published: 21 Nov 2018
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Optimizely Guide Book
sponsored by Optimizely
RESOURCE:
There are plenty of A/B testing tools on the market, and plenty of marketing and web management tools with testing capabilities. However, many of them are costly, time consuming, and can lead to skewed results. In this guidebook, Nucleus Research highlights the Optimizely platform and top benefits customers have experienced since implementing.
Posted: 30 Nov 2018 | Published: 31 Mar 2017
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Capturing More Active Demand: A 4-Step Guide
sponsored by TechTarget
EGUIDE:
New methods and data sources help B2B technology marketers drive success now. This 4-part e-guide from TechTarget CMO John Steinert features new thinking and methodologies for demand generation to help B2B technology marketers now.
Posted: 28 Nov 2018 | Published: 28 Nov 2018
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