The Human Face of Big Data: Data Driven
sponsored by ComputerWeekly.com
BOOK:
Software engineers are transforming the daily lives of hundreds of millions of people for good and for ill, writes Jonathan Harris.
Posted: 18 Jan 2013 | Published: 18 Jan 2013
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Marketing Automation Strategy: The Complete Guide
sponsored by Act-On Software
WHITE PAPER:
Marketing automation is a tremendously powerful tool that can transform and improve the impact of your marketing efforts when leveraged to its fullest potential. Read this e-book for best practices in marketing automation—using Act-On as an example—and how to get the most from this highly beneficial technology.
Posted: 01 Jul 2019 | Published: 31 Dec 2018
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Captivate your online user base in 3 simple steps
sponsored by Akamai Technologies
EBOOK:
The few seconds online businesses have to captivate their audience are critical, and delivering the wrong material has proven to be just as harmful as delivering the right material too slow. In this PDF, discover how a simple 3-step plan can help businesses gain vital insight into what's slowing them down.
Posted: 24 Dec 2018 | Published: 24 Dec 2018
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What an Actual Marketing Transformation Really Looks Like
sponsored by TechTarget
CASE STUDY:
Download this TechTarget case study to learn how TIBCO achieved true marketing transformation through the use of TechTarget marketing technology.
Posted: 17 Jun 2019 | Published: 17 Jun 2019
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Creating the Data Ecosystem for Your Transition to an AI World
sponsored by K2
WHITE PAPER:
Find out how to take a low-code approach to automating key business processes built on the power of AI and machine learning algorithms.
Posted: 14 Mar 2018 | Published: 14 Mar 2018
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Demand Generation in the Age of Intent
sponsored by TechTarget
WHITE PAPER:
While many lead generation providers claim they can fulfill this need, the reality is what they are really selling you is: "Quantity over Quality." In this white paper, we will discuss the rise in the use of alternate demand generation channels and tactics. Read on for more information.
Posted: 15 Nov 2018 | Published: 15 Nov 2018
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State of Marketing: Insights and Trends from over 4,100 Marketing Leaders Worldwide
sponsored by Salesforce
RESEARCH CONTENT:
The world of marketing is undergoing a revolution. In this report, discover what over 4,100 marketing leaders have to say about this marketing transformation, and uncover how marketers are evolving their traditional tactics to keep up with changing customer demands.
Posted: 12 Mar 2019 | Published: 12 Mar 2019
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Why a Seamless CX is Essential for Business Success
sponsored by TechTarget
RESOURCE:
Now that CX is appearing everywhere, it might be time to expand on the old concept of CRM. Inside our member-exclusive guide, How to Enhance the Customer Journey with CX Management, find out why embracing and crafting a seamless CX is essential for business success. To claim your free download, share your insight in our CRM questionnaire today.
Posted: 30 Apr 2019 | Published: 30 Apr 2019
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Marketing and Sales Are Leaving $Millions on the Table
sponsored by TechTarget
EBOOK:
If you're a marketer focused on demand generation, ABM or other approaches, download this e-book to learn how to identify active demand available within your existing target accounts, evolve your lead and account qualification concepts, eliminate the legacy barriers causing marketing and sales disconnects and more.
Posted: 14 Nov 2018 | Published: 14 Nov 2018
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Is BANT Killing Your Business?
sponsored by TechTarget
WHITE PAPER:
Download this paper to find out why BANT falls short in the digital era and examine how to actually help sales do their job and win business.
Posted: 14 Nov 2018 | Published: 14 Nov 2018
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