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ALSO CALLED: Transition Ads
DEFINITION: An interstitial (something "in between") is a page that is inserted in the normal flow of editorial content structure on a Web site for the purpose of advertising or promotion. It can be more or less intrusive and the reaction of viewers usually depends on how welcome or entertaining the message is. An interstitial is usually designed to move automatically to the page the user requested after allowing  … 

Interstitial Advertising definition sponsored by WhatIs.com, powered by WhatIs.com an online computer dictionary
Interstitial Advertising Reports
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Context Marketing for Dummies
sponsored by Sitecore
EBOOK: How does a marketer create a personalized customer experience for each customer? To remain relevant, you must rise to the challenges and opportunities offered by context marketing. Begin your journey to successful context marketing with this 5-chapter e-book.
Posted: 02 Oct 2017 | Published: 02 Oct 2017

Sitecore

Context Marketing Organization and Governance
sponsored by Sitecore
WHITE PAPER: This white paper covers the organizational and governance best practices related to successfully executing context marketing programs.
Posted: 08 Nov 2017 | Published: 30 Jun 2017

Sitecore

Context Marketing: Lessons from Dollywood
sponsored by Sitecore
CASE STUDY: Learn 8 key steps your business should take when finding a context marketing platform as well as 6 takeaways for fellow context marketers from Dollywood.
Posted: 10 Nov 2017 | Published: 10 Nov 2017

Sitecore

CIO Decisions e-zine: Big data analytics, the power of personalized data
sponsored by SearchCIO.com
EZINE: This edition of the CIO Decisions e-zine demonstrates how BI and data analytics are dramatically changing the way businesses interact with their data. Inside, learn how the Obama campaign used "microtargeting" techniques to read the polls and understand how they were changing and evolving during the campaign.
Posted: 08 Feb 2013 | Published: 08 Feb 2013

SearchCIO.com

CIO Decisions E-Zine: PPM: Validating the Value of IT
sponsored by SearchCIO.com
EZINE: This e-zine breaks down how PPM tools and best practices simplified project management and justified IT project service delivery and costs.
Posted: 02 Apr 2013 | Published: 02 Apr 2013

SearchCIO.com

CIO Decisions Ezine Volume 3
sponsored by CIO Decisions
EZINE: In this issue we tackle service-oriented architecture and dive into how Software as a Service can drive flexibility and meet business needs. Also in this issue: MDM's strongest business case and how to navigate the compliance minefield.
Posted: 14 Oct 2008 | Published: 11 Oct 2008

CIO Decisions

CIO Perspective: To Be Great at IT, You Must Be Great at BPM
sponsored by IBM
WHITE PAPER: One of the most popular business motto’s within the past year is "more for less." Organizations want things better, faster, and cheaper. In the IT world this is all too true as well. BPM is the tool that delivers faster, better, and cheaper solutions. Read this paper for an in-depth look into BPM from the perspective of the CIO.
Posted: 18 Dec 2009 | Published: 18 Dec 2009

IBM

CIO Perspective: To be great at IT, you must be great at BPM
sponsored by IBM
WHITE PAPER: Sound business process management (BPM) lies at the heart of IT's ability to respond to the constant mandate to deliver "more for less." Access this resource for a Q&A on BPM with Toby Redshaw, the Group CIO leading a successful BPM program at Aviva plc, the world’s fifth largest insurance group.
Posted: 06 Mar 2012 | Published: 01 Jun 2010

IBM

Cisco Growing with Technology Awards 2007
sponsored by Cisco Systems, Inc.
WHITE PAPER: Cisco Growing with Technology Awards Program recognizes the creative ways organizations use technology to improve the way they do business or serve their communities.
Posted: 22 Feb 2008 | Published: 01 Jan 2007

Cisco Systems, Inc.

Clifford Hallam Healthcare Mobilizes Oracle's JD Edwards Enterprise One and Creates Complete Traceability
sponsored by DSI
CASE STUDY: This brief case study examines how Clifford Hallam Healthcare found success by mobilizing its business processes, which allowed the health service provider to increase accuracy and accountability, reduce labor costs, and more.
Posted: 30 Dec 2013 | Published: 30 Dec 2013

DSI

Clinical Approach to Technical Upgrade
sponsored by Hexaware Technologies
WHITE PAPER: In this paper, discover the reasons why you should be considering an SAP upgrade to improve enterprise resource planning (ERP) and how to get started. Learn about new features of the latest SAP release as well as the technical advances and new technologies available to you.
Posted: 01 Nov 2011 | Published: 27 Oct 2011

Hexaware Technologies

Clinical Documentation: Driving Performance in the New World of Healthcare
sponsored by Nuance
WHITE PAPER: This resource asks some important questions regarding healthcare operations, and examines key tactics that can help you take the pain out of the documentation process and find healthcare success.
Posted: 28 Aug 2013 | Published: 28 Aug 2013

Nuance

Closed Loop Lifecycle Planning©: Optimizing for Energy Efficiency in the Upcoming Technology Refresh Cycle
sponsored by Hewlett Packard Enterprise
WHITE PAPER: This paper encourages all businesses, regardless of size and complexities, to consider a more formal "green" strategy in regards to client computing and the technology refresh cycle.
Posted: 20 Oct 2008 | Published: 17 Oct 2008

Hewlett Packard Enterprise

Co-Marketing with Channel Partners: Expand Your Marketing Reach with Channel Marketing Funds
sponsored by SAP AG
WHITE PAPER: As organizations seek new ways to increase brand awareness and generate demand in more complex market environments, there has been a renewed interest in co-marketing programs. This paper provides techniques to achieve this.
Posted: 19 Sep 2008 | Published: 17 Sep 2008

SAP AG

Collaboration One of the Fundamental Engines of Lean Initiatives - Avoiding the Eighth Deadly Waste
sponsored by TANDBERG, now part of Cisco
WHITE PAPER: This white paper details best practices for implementing video communication into an organization and highlights a number of companies that have successfully done so.
Posted: 14 Mar 2008 | Published: 01 Jan 2008

TANDBERG, now part of Cisco

Collaborative and Comprehensive: A Bold New Look for Global Sourcing
sponsored by Accenture
WHITE PAPER: This paper explores challenges and opportunities inherent in the global sourcing movement and provides at least five capabilities to be mastered if an organization is to achieve world-class status in the sourcing approaches and management techniques.
Posted: 26 Jun 2008 | Published: 01 Sep 2007

Accenture

Comcast’s cable advertising division empowers their 1,500 associate sales force with an Alteryx intranet market analysis and advertising and support application
sponsored by Alteryx, Inc.
CASE STUDY: Comcast Spotlight wanted all of its sales professionals to have immediate access to user-defined market analyses, without having to involve a trained research analyst. Alteryx designed a web-based solution, SpotKnowledge, which enabled increased functionality, accuracy, and faster turn-around times on analysis and reporting.
Posted: 11 Jan 2011 | Published: 11 Jan 2011

Alteryx, Inc.

Common BI and ETL Process Management Pain Points and How to Handle Them
sponsored by Cisco Systems, Inc.
WEBCAST: This webcast discusses the most common BI and ETL process management pain points experienced by BI operations staff as well as strategies for addressing them. Learn how to face process issues, design processes that are efficient and resistant to common problems, and learn real-life examples of successful implementations.
Posted: 29 Apr 2010 | Premiered: May 13, 2010, 14:00 EDT (18:00 GMT)

Cisco Systems, Inc.

Compliance in the Corporate World How Fax Server Technology Minimizes Compliance Risks
sponsored by OpenText
WHITE PAPER: This white paper explores the potential compliance related benefits to adopting fax server technology.
Posted: 11 Apr 2012 | Published: 11 Apr 2012

OpenText

Configuration and Change Management for IT Compliance and Risk Management
sponsored by Tripwire, Inc.
WHITE PAPER: This white paper discusses key issues surrounding configuration management and compliance, such as the IT department's need to lower costs, increase management flexibility and control, and increase responsiveness to business needs and requirements.
Posted: 08 Jan 2009 | Published: 01 Nov 2007

Tripwire, Inc.

Connected Customer Centricity - MS perspective on the Retail Industry
sponsored by Microsoft India
WHITE PAPER: This resource reveals how your organization can develop successful customer-centric strategies and deliver superior customer value.
Posted: 19 Dec 2013 | Published: 31 Jan 2012

Microsoft India

Connectivity and Integration E-Book
sponsored by IBM
EBOOK: In today’s unpredictable economy, it is more vital than ever to know your business processes and understand how you can gain a competitive edge. Read this e-book and see how IBM’s suite of solutions can simplify work processes and provide you with unrivaled connectivity and seamless integration.
Posted: 07 Mar 2011 | Published: 07 Mar 2011

IBM

Content Mapped to Buying Stages Powers Nurturing Results
sponsored by Genius.com
WHITE PAPER: This guide will show you five steps you can take to turn the creation of customer-centric content into a core competency and map that information for right-time delivery that keeps your prospects focused on the success you can help them achieve.
Posted: 07 Oct 2009 | Published: 07 Oct 2009

Genius.com

Content Marketing Essentials: Reach Customers Without Breaking Budgets
sponsored by Marketo
WHITE PAPER: This white paper considers 7 content marketing essentials to deliver quality messages without destroying your budget. Access to now see what your enterprise can do to spike lead generation with the right marketing message.
Posted: 28 Jan 2015 | Published: 28 Jan 2015

Marketo

Context-Aware Tech Senses, Responds to Customer Needs
sponsored by SearchContentManagement
EBOOK: This expert handbook explores how to leverage context-aware technologies to create appropriately personalized customer experiences. Discover how to deliver on the promise of personalized content delivery with tools and strategies for web content management, marketing automation, machine learning, and more.
Posted: 19 Apr 2016 | Published: 15 Apr 2016

SearchContentManagement
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