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Campaign Management Software

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ALSO CALLED: Campaign Software
DEFINITION: A type of marketing automation software that optimizes the process for organizations to develop and deploy multiple-channel marketing campaigns to target groups or individuals and track the effect of those campaigns, by customer segment, over time.
Campaign Management Software Reports
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Big Data Analytics: How to work smarter with data-driven insights
sponsored by ComputerWeekly.com
EGUIDE: In this e-guide, learn about the state of adoption of data analytics in Australia, how Commonwealth Bank is making analytics tools more accessible to small companies and how SAS is prepping its marketers for the data flood.
Posted: 02 Jun 2017 | Published: 02 Jun 2017

ComputerWeekly.com

Black Friday, Cyber Monday, and the Future of Commerce
sponsored by DMI Inc
EBOOK: In this e-book from DMI, learn about the 4 key areas your retail organization should be refining in order to make this year's Black Friday and Cyber Monday a complete success.
Posted: 18 Sep 2019 | Published: 31 Dec 2018

DMI Inc

Blockchain Enterprise Survey: deployments, benefits and attitudes
sponsored by ComputerWeekly.com
EGUIDE: Blockchain deployments are rapidly becoming mainstream. Nearly 40% of respondents' companies are deploying blockchain technology, rising to 57% amongst companies with over 20,000 employees. In part, this is due to increased awareness and understanding of what blockchain entails, particularly at Founder/CEO level.
Posted: 01 Aug 2017 | Published: 01 Aug 2017

ComputerWeekly.com

Building an ABM Program That Actually Works
sponsored by TechTarget
EBOOK: TechTarget has already helped hundreds of tech vendors leverage intent data to power the most important elements of their ABM programs and achieve real success - read this e-book for 6 practical steps to help you build, execute, and scale smarter ABM.
Posted: 24 Apr 2019 | Published: 31 Dec 2018

TechTarget

Business Applications Digest Issue 3
sponsored by SearchHRSoftware
EZINE: Check out this issue of industry insider e-zine Business Applications Digest to get a taste of what the new website SearchFinancialApplications.com has to offer, including articles on cloud human resources (HR) software, the challenges of the 'bring your own device' (BYOD) phenomenon, corporate performance management (CPM) software, and more!
Posted: 27 Jun 2012 | Published: 26 Jun 2012

SearchHRSoftware

Capturing More Active Demand: A 4-Step Guide
sponsored by TechTarget
EGUIDE: New methods and data sources help B2B technology marketers drive success now. This 4-part e-guide from TechTarget CMO John Steinert features new thinking and methodologies for demand generation to help B2B technology marketers now.
Posted: 28 Nov 2018 | Published: 28 Nov 2018

TechTarget

Best Practices in Contract Management: How to Shrink Your Sales Cycle through Smart Contract Management
sponsored by SpringCM
WHITE PAPER: This white paper discusses the seven best practices in contract management. It's time for you to think about how to manage your contracts more effectively, close more deals, and get more cash. Learn how in this paper.
Posted: 16 Apr 2008 | Published: 11 Oct 2010

SpringCM

Better Decisions, No More Bottlenecks: 5 Metrics for Cross-Lifecycle Software Testing
sponsored by Tasktop
WHITE PAPER: This paper explores how leveraging data from disparate systems will give software testing teams the unique opportunity to become the hub of organizational quality. Uncover 5 best practices that will help expose critical issues, enable Agile development, create a more holistic view of the software development lifecycle, and more.
Posted: 08 Nov 2016 | Published: 08 Nov 2016

Tasktop

Beyond the Scrum Team: Delivering "Done" at Scale
sponsored by Tasktop
WEBCAST: Watch this webcast to find out how you can derive more value from your scrum teams. Find out how to identify, anticipate, and mitigate the challenges to scaling agile development. Plus, learn how to incorporate scrum into the full product lifecycle, from development to operations and insight.
Posted: 27 Jul 2016 | Premiered: Jul 26, 2016

Tasktop

Blackberry Developer Forum
sponsored by BlackBerry
INFORMATION CENTER: Access this BlackBerry support community forum to get the latest information regarding BlackBerry development. Topics include BlackBerry App World development, Java development, Web development, MDS runtime development, BlackBerry themes & animated graphics and much more.
Posted: 02 Jun 2010 | Published: 25 May 2010

BlackBerry

BlackBerry Wireless Enterprise Activation
sponsored by BlackBerry
WHITE PAPER: This document describes how administrators can enable wireless enterprise activation for users on the BlackBerry Enterprise Server™, and how users can initiate wireless enterprise activation from their handhelds.
Posted: 11 Aug 2006 | Published: 01 Jan 2004

BlackBerry

BPM-Led Strategies for App Modernization and Robotic Process Automation
sponsored by HelpSystems
EGUIDE: In this e-guide, expert consultant Tom Nolle explores how organizations can leverage BPM to modernize legacy apps effectively. Discover how workflows, APIs, and microservices fit into this framework and your modernization implementation. Plus, learn how BPM will support robotic process automation for the evolving world of IoT and mobile.
Posted: 27 Feb 2017 | Published: 22 Feb 2017

HelpSystems

Breaking the Disk Barrier with In-Memory DBMS Technology: Sybase Adds a Big Performance Boost for ASE 15.5
sponsored by Sybase, an SAP company
ANALYST REPORT: This paper discusses the growing need for high-performance database management, without disrupting applications and the operations of the datacenter. It discusses issues of performance versus durability and how an in-memory database strategy can be used to provide better high-speed, high-volume data management without sacrificing data integrity.
Posted: 15 Jun 2010 | Published: 15 Jun 2010

Sybase, an SAP company

Breaking the Disk Barrier: In-Memory Databases
sponsored by Sybase, an SAP company
WEBCAST: In-memory database technology is emerging as a key means of boosting performance in mainstream IT applications. Carl Olofson from IDC discusses how an in-memory database strategy can provide better high speed, high volume data management for your applications. ASE's new In-memory Databases Option is also described. Watch this webcast to learn more.
Posted: 15 Jun 2010 | Premiered: Jun 15, 2010

Sybase, an SAP company

Build Your Automated Testing Strategy for Continuous Delivery
sponsored by Plutora
EGUIDE: In this expert e-guide, we explore how to build the automated and cloud-based software testing strategy that fits your organization's specific development needs.
Posted: 15 Feb 2018 | Published: 09 Feb 2018


BuilderMT Increases Customer Satisfaction from 66% to 90% in Less than a Year with Parature
sponsored by Parature, Inc.
CASE STUDY: BuilderMT is the nation's leading provider of production management software for residential homebuilders, and has achieved wide notoriety and national awards for streamlining the workflow management process and improving the efficiency.
Posted: 25 Feb 2008 | Published: 01 Jan 2006

Parature, Inc.

Building a Mobile Strategy: Analyst Report Shows Key Components to Success
sponsored by Kony
ANALYST REPORT: Access this analyst report to discover how the enterprise appetite for mobilization grows – but progress has been slow.
Posted: 09 Dec 2014 | Published: 09 Dec 2014

Kony

Building a Strong Application Security Program
sponsored by Onapsis
EGUIDE: What are the first steps to creating a strong app security program, and how do you know you've struck the right balance between static and dynamic testing? These are the types of questions we explore in this e-guide. Find out what role education is playing in building an app security program and get advice for mitigating SAP vulnerabilities.
Posted: 12 Sep 2016 | Published: 09 Sep 2016

Onapsis

Building a Winning Sales Management Strategy
sponsored by Xactly
EGUIDE: Companies that want to grow often focus on the wrong tactics in their sales management strategy. This can not only lead to missed opportunities, but also to a waning sales culture. In this expert e-guide, discover 4 myths about sales management strategy and 5 tactics that will help you strengthen your sales culture.
Posted: 27 Feb 2017 | Published: 27 Feb 2017


Building Smart Products: Best Practices for Multicore Software Development
sponsored by IBM
WHITE PAPER: IBM Rational software - the market-leading provider of platforms for software lifecycle management - is teaming with Wind River - the global leader in the embedded and mobile industries - to help companies take the risk out of multicore software development.
Posted: 01 Sep 2010 | Published: 25 May 2010

IBM

Buyer's Essentials: What to Look for in an EMM Strategy
sponsored by SearchSecurity.com
EBOOK: EMM products can contain a variety of features - for mobile device management, mobile app management, mobile content management and more. This guide will review the capabilities and features you'll want to consider carefully before you invest in EMM.
Posted: 26 Jun 2015 | Published: 26 Jun 2015

SearchSecurity.com

Buyer’s Guide for Enterprise Single Sign-On
sponsored by Oracle Corporation
WHITE PAPER: This whitepaper offers a thorough checklist that should enable potential ESSO implementers to deploy the right ESSO solution which should help eliminate sign-on problems, reduce helpdesk costs, maximize user productivity, strengthen security, simplify administration and accelerate regulatory compliance.
Posted: 25 Sep 2009 | Published: 01 Apr 2009

Oracle Corporation

Can the Suite Compete? - What Every Recruiter Needs to Know
sponsored by Jobvite
WHITE PAPER: In this resource, HR and business leaders will find a comparison of the strengths and weaknesses of purpose-specific software and bundled software suites, providing you with key information to help you more strategically meet your organization's talent recruitment goals.
Posted: 19 Apr 2013 | Published: 19 Apr 2013

Jobvite

Capitalize on Business Opportunities and Respond to New Industry Situations: Quickly Extend Business Applications and Connectivity Solutions to Customers, Partners and Suppliers with Industry Data Acceleration
sponsored by IBM
WHITE PAPER: This paper describes benefits of integrating industry data, how partner and supplier integration through industry connectivity can help maximize the value and effectiveness of a service-oriented architecture (SOA) or business process management (BPM) initiative, and the IBM® WebSphere® portfolio of products available to achieve such integration.
Posted: 03 Aug 2010 | Published: 30 Oct 2009

IBM

Case Study - Savola Group
sponsored by Riverbed Technology, Inc.
CASE STUDY: The Savola Group relies on its WAN to deliver business critical applications and data. After deploying the Steelhead appliances, Savola has saved around $100,000 a year in bandwidth upgrade costs, boosted application performance, increased employee productivity, and enhanced its IT infrastructure.
Posted: 17 Jan 2014 | Published: 31 Dec 2012

Riverbed Technology, Inc.
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