Retailing Industry White Papers

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Item-level RFID Tagging and the Intelligent Apparel Supply Chain
sponsored by Motorola Solutions
WHITE PAPER: This paper provides an overview of item-level radio frequency identification (RFID) tagging in the apparel supply chain. It explains the evolution of RFID technology and details key benefits when utilized by retailers, distribution and logistics providers, and manufacturers.
Posted: 16 Feb 2011 | Published: 16 Feb 2011

Motorola Solutions

Tablets Reshape Retail: Why tablets are the ideal tool for customer engagement
sponsored by AT&T Corp
WHITE PAPER: Access this white paper to discover answers to all of your tablet-related questions, in specific relation to tablet usage in the retail arena.
Posted: 27 Oct 2011 | Published: 27 Oct 2011

AT&T Corp

Why Advocacy Matters to Grocers: Surveyed Consumers Give Retailers Food for Thought
sponsored by IBM
WHITE PAPER: Grocers can pursue customer-focused initiatives and investments with greater precision and success by concentrating on customer advocacy. This paper discusses the attitudes and behaviors that can do improve the level of advocacy among customers.
Posted: 14 May 2008 | Published: 01 Sep 2007

IBM

Turning Shoppers into Advocates: The Customer Focused Retail Enterprise
sponsored by IBM Line of Business
WHITE PAPER: While retailers are heeding the daily drumbeat of pundits on the importance of focusing on the customer experience, a gap remains between what retailers are delivering and what shoppers expect.
Posted: 18 Jul 2007 | Published: 01 Dec 2006

IBM Line of Business

Meeting the Demands of the Smarter Consumer
sponsored by IBM
WHITE PAPER: IBM surveyed more than 30,000 consumers in the United States, Canada, United Kingdom, Brazil, India and China for this report on shopping preferences. Read this report to learn why technology makes consumers smarter, more connected and more certain about what they want.
Posted: 25 Aug 2010 | Published: 25 Aug 2010

IBM

Taming Transactional Email: Tips to Gain Control and Determine If Outsourcing Makes Sense
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: This white paper reviews the key steps necessary to implement a transactional email marketing campaign. It also recommends methods to ease the pain of implementation while improving the results.
Posted: 08 Aug 2008 | Published: 01 Jan 2007

Silverpop Systems Inc. an IBM Company

Mobile Checkout: Controlling Shrink With Self-Scanning
sponsored by Toshiba
WHITE PAPER: While mobile self-scanning technology helps retailers improve the shopping experience, many businesses worry about the impact mobility will have on shrink. In this informative white paper, learn how to combine technical, operational, and psychological deterrents to reap the benefits of mobile shopping while also minimizing shrink concerns.
Posted: 13 May 2014 | Published: 13 May 2014

Toshiba

Create a Strong, Dynamic Customer Experience
sponsored by Hewlett-Packard Enterprise
WHITE PAPER: This resource explores the changing e-commerce landscape, and investigates how developing an omni-channel environment can help you create a strong, dynamic customer experience.
Posted: 19 Dec 2013 | Published: 30 Nov 2012

Hewlett-Packard Enterprise

RFID in Apparel and Footwear: Store-Level Success Sets the Stage for Bigger Benefits
sponsored by Motorola RFID Solutions
WHITE PAPER: It's long been expected that the use of radio frequency identification (RFID) technology would have beneficial effects. RFID is indeed having a positive impact - but it's the retail store, rather than the supply chain, that is seeing the biggest benefits. Read this white paper to learn more about the benefits retailers are seeing from RFID.
Posted: 23 Feb 2010 | Published: 21 Sep 2009

Motorola RFID Solutions

Omnichannel Shoppers Trendagram
sponsored by Hewlett-Packard Enterprise
WHITE PAPER: This brief infographic takes a by-the-numbers look at omnichannel shopping trends, customer expectations, and the key opportunities that are emerging for retailers.
Posted: 18 Dec 2013 | Published: 31 Aug 2013

Hewlett-Packard Enterprise