Online Shopping White Papers

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One Click Away: Where Does the Data Come From?
sponsored by LANSA
WHITE PAPER: Thirty-five percent of consumers say they would never use a mobile app again if it contained incorrect product data. This brief resource explores how the global standards body GS1 established the Global Data Synchronization Network (GDSN) as a means of combatting outdated, inconsistent product information.
Posted: 20 Feb 2014 | Published: 20 Feb 2014

LANSA

Omnichannel Shoppers Trendagram
sponsored by Hewlett-Packard Enterprise
WHITE PAPER: This brief infographic takes a by-the-numbers look at omnichannel shopping trends, customer expectations, and the key opportunities that are emerging for retailers.
Posted: 18 Dec 2013 | Published: 31 Aug 2013

Hewlett-Packard Enterprise

IBV Study: Capitalizing on the Power of the Smarter Consumer
sponsored by IBM
WHITE PAPER: Business survival in the age of the smart consumer means empowering your customers to shop how and when they want. In this white paper, find the results of a recent survey of more than 30,000 consumers and uncover the key trends shaping the world of retail.
Posted: 07 May 2013 | Published: 28 Feb 2011

IBM

Four Effective Service Strategies that Drive Brand Advocacy
sponsored by Oracle Corporation
WHITE PAPER: This paper will provide answers, focusing on the four key aspects of service that can combine to create a "WOW!" experience: convenience, speed, relevance, and relationship.
Posted: 25 Apr 2011 | Published: 25 Apr 2011

Oracle Corporation

Cross-Channel Commerce: A Consumer Research Study
sponsored by Oracle Corporation
WHITE PAPER: The number of channels which consumers use to research and purchase products or services is growing. This white paper takes a look at a recent survey of consumer buying habits in regards to the number of channels they use when shopping and how businesses can provide a better experience across these channels for their customers.
Posted: 25 Apr 2011 | Published: 25 Apr 2011

Oracle Corporation

E-commerce and Consumer Retailing: Risks and Benefits
sponsored by ISACA
WHITE PAPER: ISACA recently unveiled the results of its 2010 survey "Shopping on the Job: Online Holiday Shopping and Workplace Internet Safety." This white paper discusses many of the risks associated with such actions and provides recommendations for enterprises dealing with such challenges.
Posted: 01 Dec 2010 | Published: 01 Dec 2010

ISACA

Taming Transactional Email: Tips to Gain Control and Determine If Outsourcing Makes Sense
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: This white paper reviews the key steps necessary to implement a transactional email marketing campaign. It also recommends methods to ease the pain of implementation while improving the results.
Posted: 08 Aug 2008 | Published: 01 Jan 2007

Silverpop Systems Inc. an IBM Company

Retail Website Performance- Consumer Reaction to a Poor Online Shopping Experience
sponsored by Akamai Technologies
WHITE PAPER: Retailers must understand that the online shopper segment is continually maturing and be mindful of how this evolution influences consumers' expectations.
Posted: 07 Mar 2008 | Published: 01 Jun 2006

Akamai Technologies