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One-to-one Marketing White Papers (View All Report Types)
Explode Six Marketing Myths
sponsored by IBM
WHITE PAPER: Maximize campaign effectiveness with analytic technology.
Posted: 18 Oct 2011 | Published: 18 Oct 2011


Six Ways to Rev Up Your Revenues, Using VoIP
sponsored by Cisco Systems, Inc.
WHITE PAPER: How can you raise revenues without raising prices? You can gain new customers. Or you can make new sales from your existing customers. There’s a network technology that helps you do both: voice over Internet Protocol (VoIP). Read this paper to learn six ways to raise revenues with voice over Internet Protocol (VoIP).
Posted: 20 Jan 2011 | Published: 20 Jan 2011

Cisco Systems, Inc.

From Top-Line Growth to Bottom-Line Profits: 10 Reasons to Use Automated Web Data Monitoring and Extraction
sponsored by Connotate
WHITE PAPER: Savvy organizations are turning their attention to the Web, and extracting data and transforming the useful content on websites into valuable business assets. This white outlines 10 proven business benefits that companies have realized by automating this process.
Posted: 26 Nov 2013 | Published: 26 Nov 2013


Automating Closed-Loop Marketing
sponsored by Neolane Inc.
WHITE PAPER: Aberdeen research reveals closed-loop marketing practices and processes are fundamental drivers of superior performance for Best-in-Class companies; making closed-loop marketing as important today as it ever was in the past.
Posted: 14 Oct 2008 | Published: 14 Oct 2008

Neolane Inc.

Six Reasons to Upgrade Your Database
sponsored by IBM
WHITE PAPER: Access this white paper to uncover 6 reasons to change your database, including opinions from industry analysts and real-world companies.
Posted: 12 May 2017 | Published: 12 May 2017


Dialing for Dollars: Nine Tips on Call Prospecting
sponsored by Cisco Systems, Inc.
WHITE PAPER: The truth about effective call prospecting is that it’s a numbers game: the more calls you make, the better your chance of attaining customers. Just one customer could be enough to make your sales numbers. Continue reading this paper to learn nine tips for effective calling.
Posted: 20 Jan 2011 | Published: 20 Jan 2011

Cisco Systems, Inc.

Magic Quadrant for Data Warehouse Database Management Systems
sponsored by Teradata
WHITE PAPER: The database warehouse DBMS market is evolving as needs change and demands for better, more efficent technology increase.  With the competition for the next big database warehouse becoming more and more intense, vendors are stepping up their own marketing efforts.  Because of this, it's important to know how to tell which system is right for you.
Posted: 25 Apr 2011 | Published: 25 Apr 2011


How Enterprise-Wide Process Modeling Enables Digital Transformation
sponsored by Signavio
WHITE PAPER: Find out how to create more adaptable, digital-first BPM, and learn about the shift from business process mapping to enterprise-wide process and decision modeling.
Posted: 17 Jan 2018 | Published: 31 May 2017


Prepare Today to Transform Your Business Processes with Artificial Intelligence
sponsored by K2
WHITE PAPER: This white paper explores how AI could help optimize business process management and automation. Learn about the business process pain points AI has the potential to improve and find out how to deliver AI apps to mainstream business users.
Posted: 15 Jan 2018 | Published: 15 Jan 2018


The World of Business Transformation and Business Process Management
sponsored by Signavio
WHITE PAPER: This white paper defines and explores digital transformation from a BPM point of view. Learn about the ongoing evolution of business process apps, and delve into topics like the incorporation of AI into digital transformation efforts.
Posted: 16 Jan 2018 | Published: 31 Dec 2017


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