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Customer Satisfaction

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ALSO CALLED: User Satisfaction
DEFINITION: A qualitative measure of performance as defined by customers, which meet their basic requirements and standards.
Customer Satisfaction White Papers (View All Report Types)
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Empowered Customers Drive Collaborative Business Evolution
sponsored by IBM
WHITE PAPER: Read this groundbreaking new study, conducted by Forrester Consulting on behalf of IBM, to understand how empowered customers are changing the way business is doing business—today and in the future.
Posted: 13 Aug 2012 | Published: 31 May 2012

IBM

The Total Economic Impact of IBM® Exceptional Web Experience
sponsored by IBM
WHITE PAPER: Delivering an optimal web experience not only helps you engage with your customers, partners, and employees but also improves relationships and increases your competitive advantage. This resource explores why investing in web experience solutions can help you achieve this.
Posted: 09 Aug 2012 | Published: 30 Mar 2012

IBM

The mini-guide to social customer service
sponsored by Salesforce.com
WHITE PAPER: Social media has fundamentally changed the world of customer service. This comprehensive guide outlines the keys to success to realize your social customer service potential. Learn why actively engaging with customers is imperative, 4 vital customer services areas to focus on, and more.
Posted: 23 Jul 2012 | Published: 01 Jul 2012

Salesforce.com

Smarter Commerce for Consumer Products
sponsored by IBM
WHITE PAPER: The connected customer is changing the way you must conduct business. In order to comply with your customers' demands, you must change the way your products are sourced, manufactured and distributed. Smarter commerce enables this, allowing you to transform how quickly you can manage and adapt your source, market, sell and service processes.
Posted: 18 Jul 2012 | Published: 16 Nov 2011

IBM

Social Customer Service: The Pivotal Driver of the Social Enterprise
sponsored by LiveOps
WHITE PAPER: Read this paper to see how you can maximize your customer relationship management efforts through social customer service and foster brand loyalty, higher customer lifetime value, enhanced customer experience, and higher revenues.
Posted: 06 Jul 2012 | Published: 06 Jul 2012

LiveOps

A smarter approach to CRM: An IBM perspective
sponsored by IBM
WHITE PAPER: With instant access to information, customers expect a purchase experience that matches the ease and speed of the information-gathering experience. Read this white paper, created in collaboration with Frost & Sullivan, to see how a customer relationship management (CRM) solution can help you respond on the customers' terms.
Posted: 05 Jul 2012 | Published: 15 Feb 2012

IBM

Social Media Feedback for Hospitality: Help Every Location Protects its Online Reputation
sponsored by Medallia
WHITE PAPER: The feedback from social media can allow your business to demonstrate value to customers which will ultimately result in customer loyalty and higher revenues. Read this paper to learn how to join customer experience and social media feedback to eliminate customer pain points in a single reporting application.
Posted: 03 Jul 2012 | Published: 03 Jul 2012

Medallia

Social Media and Loyalty: Four Customer Success Stories
sponsored by Medallia
WHITE PAPER: Review this brief resource to learn the details of a CRM strategy that boasts the ability to increase online review scores, enhance referral marketing practices, build a loyal social community, and more. Read through 4 customer success stories and discover how they leveraged this tool to generate more business.
Posted: 28 Jun 2012 | Published: 01 Jun 2012

Medallia

Will Your Customers Really Wait for You to Get Service Experience Right?
sponsored by KANA
WHITE PAPER: In order to prosper in today’s challenging environment, delivering high quality customer service is critical. This paper outlines an approach to building a solid customer service strategy and addresses common challenges as well as tips for avoiding and overcoming pitfalls.
Posted: 21 Jun 2012 | Published: 21 Jun 2012

KANA

Business Case for Integrated Unified Communications and Contact Center Solution
sponsored by ShoreTel - OLD
WHITE PAPER: In this whitepaper, discover how using unified communications (UC) in your contact center can help you increase effective communications between employees and clients, which will improve your customer satisfaction, retention, and loyalty rates.
Posted: 08 Jun 2012 | Published: 30 Jun 2010

ShoreTel - OLD

Service. Smarter. Redefining commerce in the age of the customer
sponsored by IBM
WHITE PAPER: Access this white paper to discover how a better, smarter approach to commerce can eliminate the potential for unhappy customers and improve your reputation and brand. In today’s highly competitive marketplace, ensuring your customers are satisfied with your services is worth the extra effort.
Posted: 21 May 2012 | Published: 01 May 2012

IBM

Buy. Smarter. Redefining commerce in the age of the customer
sponsored by IBM
WHITE PAPER: Access this white paper to discover a smart approach to commerce. In this era of the empowered consumer, customer relationship management is a vital to your enterprises success. Discover a smarter commerce strategy that enables you to reduce, or avoid, the potential for unsatisfied customers.
Posted: 18 May 2012 | Published: 01 May 2012

IBM

Unified Self-Service: Delivering on the Value of Multi-Channel Customer Interactions
sponsored by Voxeo
WHITE PAPER: This informative paper addresses how your company can enhance service, lower costs and increase revenue by taking advantage of these new mediums and expanding the ways in which you communicate with your customers.
Posted: 20 Mar 2012 | Published: 20 Mar 2012

Voxeo

9 Critical Capabilities to Demand From Your IVR Cloud Hosting Provider
sponsored by Voxeo
WHITE PAPER: This brief white paper covers 9 critical capabilities to demand from your interactive voice response (IVR) cloud hosting provider.
Posted: 13 Mar 2012 | Published: 13 Mar 2012

Voxeo

Deliver a Superior Cross-Channel Commerce Experience
sponsored by Oracle Corporation
WHITE PAPER: With the right intelligence and personal information, there are plenty of new opportunities for you to provide superior experience and maximize the opportunity of every customer touch point. This paper shares actionable strategies needed to deliver personalized and relevant content, based on a variety of factors.
Posted: 01 Mar 2012 | Published: 01 Mar 2012

Oracle Corporation

Knowledge-Infused Customer Relationship Management: A Game-Changing Investment for Customer Support
sponsored by Oracle Corporation
WHITE PAPER: Most customer service organizations have recently seen operational budgets cut by nearly 20%. In addition, the goal of maintaining quality customer service has become more difficult to achieve. Organizations must now deliver the same levels of service with fewer resources. Can it be done? Read on, and find out how.
Posted: 01 Mar 2012 | Published: 16 Nov 2011

Oracle Corporation

The Social Customer Engagement Index
sponsored by SAP America, Inc.
WHITE PAPER: Use the survey results in this paper from the TheSocialCustomer.com to find out how organizations are utilizing social channels to engage their customers, and integrate these methods into your own customer experience strategy.
Posted: 01 Feb 2012 | Published: 30 Jun 2009

SAP America, Inc.

Boost Your Image: Master the Three Stages of Video Conferencing Success
sponsored by Citrix Online Go To Meeting
WHITE PAPER: This new 1080 Group white paper explores best practices for video conferencing and provides a handy checklist for preparing and conducting a successful video conferencing session.
Posted: 13 Jan 2012 | Published: 13 Jan 2012

Citrix Online Go To Meeting

The Total Economic Impact of CA Technologies’ Business Service Insight Solution
sponsored by CA Technologies.
WHITE PAPER: Read this study conducted by Forrester Consulting on behalf of CA Technologies, you learn about the ROI impact of a SLA management platform that offers features for data metrics, automation, performance monitoring, and more.
Posted: 08 Dec 2011 | Published: 07 Dec 2011

CA Technologies.

Vision Paper: Exceptional Experiences:The key to customer engagement
sponsored by IBM
WHITE PAPER: The online world is one vast opportunity for growing your business.  As the Internet continues to grow, with nearly two billion people and billions of devices already connected, most companies now rightly focus much of their marketing energy on getting the most return from all Internet channels. 
Posted: 01 Dec 2011 | Published: 01 Dec 2011

IBM

The 10 worst practices for Technical Support and how to overcome them
sponsored by NTR Global
WHITE PAPER: Delivering superior service and support is more important than ever as companies strive to differentiate themselves from the competition. In many organizations, service quality is governed by self-harming "worst practices" instead of productive best practices. Learn what these practices are and how to avoid them.
Posted: 17 Nov 2011 | Published: 17 Nov 2011

NTR Global

What Senior Management Needs to Know and Do About the Customer Experience
sponsored by Verint Systems
WHITE PAPER: Enhance your company's customer experience with this advice from Kathleen M. Peterson, Founder and Chief Vision at Officer Power House Consulting.
Posted: 02 Nov 2011 | Published: 28 Oct 2011

Verint Systems

Improve Organizational Communications to Drive Business Results
sponsored by Cisco Systems, Inc.
WHITE PAPER: As an organization’s workforce becomes increasingly mobile and dispersed, its ability to survive and thrive depends on effective employee communications. Access this resource to learn about collaborative tools that enable increased productivity, business agility and competitive advantage.
Posted: 21 Oct 2011 | Published: 21 Oct 2011

Cisco Systems, Inc.

Unleash the Power of Marketing to Drive Innovation and Profit
sponsored by SAS
WHITE PAPER: In this white paper, learn what genuine customer centricity looks like, why it matters more than ever, and how organizations can achieve it.
Posted: 11 Oct 2011 | Published: 11 Oct 2011

SAS

Using IBM Social Business to Take Your Business Relationships to the Next Level
sponsored by IBM
WHITE PAPER: This IBM Redguide™ publication provides information about IBM Social Business and includes details about the business need and the value of transformation to a social business. It presents a high-level Social Business component diagram, highlights key capabilities, and includes customer case studies.
Posted: 01 Oct 2011 | Published: 01 Oct 2011

IBM
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