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WHITE PAPER: This paper provides an overview of advanced advertising opportunities and outlines Motorola's commitment to targeted video advertising.

Posted: 05 Jan 2009 | Published: 23 Dec 2008

WHITE PAPER: What makes Account-Based Marketing (ABM) an effective, yet difficult, strategy is its dependence on strong alignment and collaboration between Sales and Marketing, as well as other stakeholders. Download this e-book to learn what steps your company can take to establish organizational alignment for ABM.

Posted: 20 Jan 2020 | Published: 20 Jan 2020

WHITE PAPER: In this white paper, explore how changes in B2B interaction are impacting relationship-creation and how you can use intent data to connect buyers to the solutions they need. Download today to see how you can transition to ABM 2.0 and become a key player in the enablement of both high-velocity and field sales teams.

Posted: 08 Dec 2020 | Published: 08 Dec 2020

WHITE PAPER: In B2B organizations, shifting the focus from individual leads in the demand process to buying groups and demand units represents a major change. Download this white paper to learn how to leverage the teleservices team as the first step in an incremental evolution from individual leads to buying groups.

Posted: 06 May 2020 | Published: 06 May 2020

WHITE PAPER: Many marketing teams are touting the benefits of a marketing automation platform. But many CEOs and other executives are still wondering, "What's the urgency? Is marketing automation really worth the investment?" Find out the answers to those questions in this informative white paper.

Posted: 14 Apr 2014 | Published: 14 Apr 2014

WHITE PAPER: Performing comparisons between leading BPM systems could take ages to perform on your own -- fortunately, this competitive brief does some of the work for you. Take a look at how Red Hat JBoss BPM suite compares to Pegasystems, Inc.'s Pega 7 BPM in terms of the five essential criteria for choosing a BPM system

Posted: 15 May 2014 | Published: 30 Apr 2014

WHITE PAPER: In this white paper, discover the key to improving the customer experience, how it can be made easy, and where to start.

Posted: 30 Apr 2014 | Published: 29 Apr 2014

WHITE PAPER: Output Management empowers IT and business users to achieve operational efficiency with reports generated by ERP systems. The system needs to be flexible and scalable enough to cope with the increasing volume of a growing business. This white paper discusses factors influencing output management solution implementations.

Posted: 13 Nov 2013 | Published: 30 Apr 2012

WHITE PAPER: When opting for an outsourcing program, CIOs should check the reliability, financial stability and reputation of service providers, advices Shailesh Joshi, head of corporate IT at Godrej Industries. Get further outsourcing insights in this resource.

Posted: 06 Nov 2013 | Published: 06 Nov 2013

WHITE PAPER: In this white paper, get an overview of mobile systems, or "systems of interaction", including the business and technological challenges, as well as how these systems impact the application lifecycle.

Posted: 06 Nov 2013 | Published: 31 May 2013