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Web Site Design

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ALSO CALLED: Web Design, Web Page Design
DEFINITION: On the Internet, evergreen is a term used by some ad agencies to describe a Web site that is updated on a daily or other frequent basis. A Web site that is evergreen is considered more likely to attract both first-time and repeat visitors. If a media buyer for an ad agency is selecting a number of sites for an ad campaign, whether a site is considered evergreen may determine whether it's included  … 

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Web Site Design Multimedia (View All Report Types)
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