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Rich Media Formats

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ALSO CALLED: Rich Media
DEFINITION: Rich media is an Internet advertising term for a Web page ad that uses advanced technology such as streaming video, downloaded applets (programs) that interact instantly with the user, and ads that change when the user's mouse passes over it. For example:An ad for a Hollywood movie that inclues a streaming video sample of a scene from the movieA mouse cursor that is changed to an image on a particular  … 

Rich Media Formats definition sponsored by WhatIs.com, powered by WhatIs.com an online computer dictionary
Rich Media Formats IT Downloads (View All Report Types)
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IBM Rational Build Forge Demos
sponsored by IBM
PRODUCT DEMO: Learn more about Rational Build Forge and how it can help you to automate, streamline and standardize your software assembly processes.
Posted: 17 Mar 2010 | Premiered: 17 Mar 2010

IBM
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