Embracing workflows for agile marketing
WEBCAST:
In this webinar you’ll discover why leading marketing teams are embracing the Agile Operating Model to efficiently drive results, how Agile Marketing improves collaboration, program management, and insights, and practical guidance on how to begin automating workflows across your operations. Tune in to learn more.
Posted: 03 Aug 2023 | Premiered: Aug 3, 2023
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Marketing campaign planning best practices
WEBCAST:
In this webinar, you’ll learn about best practices for campaign planning, including how to integrate cross-team plans and connect work at every level (goals, campaigns, activities). Tune in to learn more.
Posted: 03 Aug 2023 | Premiered: Aug 3, 2023
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Improve ROI through efficient content & creative production
WEBCAST:
In this webinar for marketing and creative leaders, you’ll discover how to transform your content and creative production workflows by centralizing and connecting use cases such as calendar, production, and project management. Tune in to learn about the costs of fragmented production and how to balance tradeoffs between quality, time, and cost.
Posted: 03 Aug 2023 | Premiered: Aug 3, 2023
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Drive holistic product planning and roadmap prioritization
WEBCAST:
One of the biggest challenges product leaders face is aligning teams toward a common set of goals. Without connectivity and cross-team visibility, it’s easy to lose sight of how features ladder up to company objectives, leading to misalignments and overall slow product velocity. Watch the webinar to learn more.
Posted: 03 Aug 2023 | Premiered: Aug 3, 2023
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Bridging The Product And Marketing Gap
EBOOK:
Get the most out of your team's output by investing in a strong partnership with your marketing org. In this e-book, see how you can streamline communications and deliver the right product faster by leveraging shared data. Read on to learn more.
Posted: 02 Aug 2023 | Published: 02 Aug 2023
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The High Price Of Bad Data
EBOOK:
In this e-book, you'll discover how product leaders at companies like Blackrock, KOJ, and Frame.io have built reliable, accessible, connected sources of truth, the true cost of unreliable, disconnected, and incomplete data, and how "verified data" can empower your team to balance excellence and speed. Read on to learn more.
Posted: 02 Aug 2023 | Published: 02 Aug 2023
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Webinar: Product development guided by insights
WEBCAST:
A great product vision comes from knowing what your customers need. When teams can’t tie the voice of the customer to product development, they wind up prioritizing the wrong initiatives, making decisions ad hoc, and doing duplicative work across the organization. Watch the webinar to learn how to avoid these pitfalls.
Posted: 02 Aug 2023 | Premiered: Aug 2, 2023
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Strategies and Insights from Product Leaders
WEBCAST:
In this webinar, Christine Itwaru from Pendo and Danit Gad-Nomberg from Gong discuss ways to adapt to change without major disruption to their teams and customers. The webinar will cover how to leverage the power of generative AI to drive innovation and efficiency. Tune in to learn more.
Posted: 02 Aug 2023 | Premiered: Aug 2, 2023
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A Marketer’s Guide To Collaborating Across The Org
EBOOK:
It’s time to reinvent cross-collaboration. In this e-book you'll learn tactical ways to synchronize marketing efforts, tips for fortifying the marketing and sales connection, and examples of how to unify marketing and product teams. Read on to learn more.
Posted: 01 Aug 2023 | Published: 01 Aug 2023
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From vanity metrics to revenue: The future of measuring content’s impact on the business
WEBCAST:
This on-demand Airtable webinar features the Director of Marketing Operations @VidMob, Louisa Smythe. Tune in to learn practical tips for defining and rolling out a content engagement system of record across your marketing team to facilitate efficient planning, delivery, and measurement of amazing content experiences at scale.
Posted: 01 Aug 2023 | Premiered: Aug 1, 2023
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How Product leaders drive operational excellence
PRODUCT DEMO:
Watch this product demo to see how leading organizations like Netflix, Shopify, and Amazon transform work with Airtable. At the end, you will understand how teams democratize information accessibility with a single source of truth, visualize the same information in different ways, and automate work to free up time. Tune in to learn more.
Posted: 01 Aug 2023 | Premiered: 01 Aug 2023
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Rising To The Challenge: Cost-Effective Strategies For Agile Marketing
EBOOK:
Marketing leaders are managing tighter budgets and fewer resources, alongside transformative technologies like AI. This report offers expert insight from Adam Broitman, partner at McKinsey, and shows how to keep up with the pace of change to emerge from this downturn stronger than ever. Read on to learn more.
Posted: 01 Aug 2023 | Published: 01 Aug 2023
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