All resources sponsored by:

Salsify

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Your Brand’s Blank Canvas for Increasing Sales and Product Page Conversions
sponsored by Salsify
WHITE PAPER:Using enhanced content is a business strategy that increases sales, time browsing product information, and purchase likelihood. But what exactly is enhanced content, and how can your business use it. Download this white paper by Salsify to find out.
Posted: 05 Feb 2020 | Published: 05 Feb 2020
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What Are the Biggest Challenges for Brand Manufacturers?
sponsored by Salsify
WHITE PAPER:Managing an online storefront is daunting—read this white paper to learn the challenges that many businesses are facing with online retail, and learn how they are staying competitive by abandoning old product information management systems in favor of more integrated and wide-ranging programs.
Posted: 05 Feb 2020 | Published: 12 Dec 2019
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Case Study: Mars Consolidates Its Data to Fuel the Digital Shelf
sponsored by Salsify
CASE STUDY:Pet food brand Royal Canin needed to ensure every piece of product content was consistent, accurate, and met every retailer’s unique requirements. Access this case study to learn about the solution they implemented, which now serves as the central source of truth for product content information for all Royal Canin products.
Posted: 04 Feb 2020 | Published: 04 Feb 2020
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Case Study: Renfro Activates Product Content at Scale to Build a Better Digital Shelf
sponsored by Salsify
CASE STUDY:Despite massive success in stores, Renfro, a major legwear retail company, was struggling to keep up with SKUs and channel management. To stay ahead in the foot race, the company chose a product experience management (PXM) platform to better access product data, logistical data, and more in a centralized hub. Read the case study to learn how.
Posted: 04 Feb 2020 | Published: 10 Jan 2020
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5 New Rules to Tackle Shoppers’ Rising Expectations on Your Brand
sponsored by Salsify
RESEARCH CONTENT:Today’s consumers are looking for relevant reviews (30%) and sophisticated product recommendation engines (20%) to help quickly determine if the product is right for them, according to research by Salsify. Explore findings from Salsify on the 5 ways you can tackle shoppers’ rising expectations in this report.
Posted: 03 Feb 2020 | Published: 03 Feb 2020
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