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Third-party cookies are being phased out. For brands to keep up, it has become crucial for marketing and advertising leaders to develop new strategies to:
- Uniquely identify web users
- Minimize risk from third-party ad solutions
- Drive change management for their people, processes, and technologies
How can you effectively prepare for the cookieless future? What are the best ways to develop first-party data strategies?
Access this infographic to discover 4 best practices you can leverage to improve your marketing efforts and learn how you can implement them to ensure future growth.