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To thrive in today’s hyper-competitive landscape, businesses need to give customers what they want by developing hyper-personalized experiences. But there are serious challenges to achieving successful personalization.

Since, it’s a highly data-centric process, traits such as its accuracy, timeliness, relevance, and coherence play a significant role in the kind of personalized experience that’s built for customers. 

This white paper discusses how multi-domain Master Data Management (MDM) is a critical foundational component in developing a successful personalization strategy. 

Vendor:

Stibo

Posted:

Sep 10, 2022

Published:

Sep 10, 2022

Format:

HTML

Type:

White Paper