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Today, internet advertising has a $36B lead over television—and research predicts that by 2023, it will reach nearly $161B.

As the digital landscape rapidly evolves, audience usage patterns shift faster than you can keep track of. All of this makes it incredibly challenging for media companies to know where and how to fully commit to digital.

See how Google Cloud can help here.

Vendor:

SoftServe

Posted:

May 18, 2021

Published:

Oct 7, 2020

Format:

PDF

Type:

White Paper