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Banking - Analytics Drive Banking Innovations, Better Customer Service

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Why banks shouldn’t fear open banking

Many of the discussions around open banking use cases have centered on the benefits individual consumers stand to gain, including:

  • Greater data portability and privacy
  • Easier account management and more personal finance options
  • Debt reduction
  • And more

But despite this, many traditional banking institutions view the open banking wave as a threat to their business models.

This article explores how open banking can provide a goldmine of actionable intelligence that, if leveraged, can yield rich cross-selling opportunities and beyond. Read on to learn more.

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