Quality Data - Fuel for Your CRM Engine
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Comparing CRM to CX
By: TechTarget ComputerWeekly.com
Type: Infographic
Organizations need to track a lot of customer information, but they also must know how to use it to create great customer experiences.
Customer experience management (CXM) and customer relationship management (CRM) are important technologies that help organizations keep track of customer data. However, these systems have distinctions.
Business leaders should know the differences between CXM and CRM before they decide which software to incorporate. In this article, we compare these platforms to help you decide which one is best for your business.
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The 3 Ps of ABM: Prioritize, Preserve, Personalize
By: TechTarget
Type: eBook
The pandemic has eliminated most face-to-face relationship-building opportunities and pushed everyone onto the same outreach channels, making it harder to identify real demand in the B2B tech market.
As go-to-markets have been digitally transformed, it’s important to focus on revenue generation. In this e-book, “Focusing on the 3 Ps for ABM Revenue at Scale,” we discuss how you can implement ABM 2.0 to better inform your marketing efforts and meet your sales team’s needs.
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SearchCRM.com E-Guide: Optimizing the customer experience with CRM
By: TechTarget Customer Experience
Type: eGuide
Today’s informed customers demand better customer experience. Not only is it imperative to build an effective customer relationship management (CRM) strategy to keep your business afloat in today’s economy, but maximizing customer experience and satisfaction is crucial to success.
Companies are no longer simply deciding between cloud-based and on-premise CRM as the focus has shifted to the caliber of the application and its ability to help them with their jobs and suit organizational needs.
In this expert e-guide, you will discover best practices for creating positive customer experience and choosing the right CRM application for your business.
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Getting sales reps to embrace analytics tools
By: Oracle Corporation
Type: eGuide
This e-guide, written by Scott Robinson (Director of BI at Lucina Health), explains why sales teams can be resistant to analytics tools, and how they can enhance the results of sales reps and managers.
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The last mile to the individual customer: Sales and marketing software trends
By: TechTarget ComputerWeekly.com
Type: eGuide
From this e-guide you will learn about such developments in sales and marketing enterprise software in 2018, with a view to 2019 – from Computer Weekly and from our specialist US TechTarget site SearchCRM.
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Advancing high tech inside sales with data-driven best practices
By: TechTarget
Type: Webcast
The old days of "dialing for dollars" is gone. Today it takes more than a room full of ISRs calling down a contact list to win deals and set meetings. Find out how you can leverage new data sources and advanced sales technologies to increase pipeline and improve the frequency and quality of meetings set.
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New CRM Technologies bring sales success to businesses
By: TechTarget Customer Experience
Type: eGuide
In [this expert e-guide], read about how one emergency response software company integrated a CRM platform, resulting in major time-saving efficiencies – most importantly, an improved process that enables the company to sell product licensing. Also read about a lumber executive who recently bought into a successful social CRM.
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CRM Initiatives for Improved Customer Experience
By: TechTarget Customer Experience
Type: eGuide
Usually when deciding between CRM platforms businesses focused on the deployment method: cloud vs. on-premise. However, as bolstering the customer experience grows in importance, savvy companies are focusing their attention of the features the platform has to offer. Read on to learn which features should be considered in your buying decision.
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Declutter your sales tools and applications
By: Oracle Corporation
Type: eGuide
New studies show that the abundance of sales tools that has negatively affected the output of sales departments. In this expert e-guide, learn why there can be too much of a good thing and why finding the right tool is just one part of making sure it fits with your sales strategy plan.
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CRM Evolves Towards Digital Customer Engagement
By: TechTarget ComputerWeekly.com
Type: eGuide
This e-guide focuses on how customer relationship management has evolved towards engaging with customers through every channel, with digital to the fore.
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Growing Revenue with Smart Marketing
By: TechTarget Customer Experience
Type: eGuide
In this expert e-guide, find out why integrating sales and marketing is essential for making the most of every customer contact in today's e-commerce landscape. Discover how a new way of approaching your revenue cycle, revenue performance management (RPM) can enhance customer interactions with this powerhouse combination.
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CRM enters maturity as customer experience custodian
By: TechTarget ComputerWeekly.com
Type: eGuide
CRM has a long lineage in enterprise software, starting with salesforce automation in the 1990s, Siebel being a big player back in the mists of time. These days, engaging with customers through every conceivable channel, and doing so by way of the cloud are the novelties of CRM.
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From Disney to dishwashers: Digital CRM to change customer experience
By: TechTarget Customer Experience
Type: eGuide
Access this expert e-guide to uncover how CRM has changed the entire customer experience and how this kind of technology can truly benefit your organization.
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A Computer Weekly Buyer's Guide to Customer Experience
By: TechTarget ComputerWeekly.com
Type: eBook
Discover how to craft data-first CRM strategies and get tips about coordinating data sources for effective CRM, 5 ways to reduce risks for Salesforce deployments, and the pros and cons of current CRM software offerings.
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Digital Experience Management: the next stage for customer experience efforts
By: TechTarget ComputerWeekly.com
Type: eGuide
The interactions that customers have with companies and employers are increasingly digital in nature.The Covid-19 public health crisis has sped up this trend. Digital Experience Management can be seen as another turn of the CRM screw, but in a context where digital channels are dominant. Discover the next stage for customer experience efforts.
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Digital Experience Management: the next stage for customer experience efforts
By: TechTarget ComputerWeekly.com
Type: eGuide
The interactions that customers have with companies and employers are increasingly digital in nature.The Covid-19 public health crisis has sped up this trend. Digital Experience Management can be seen as another turn of the CRM screw, but in a context where digital channels are dominant. Discover the next stage for customer experience efforts.
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Pros and cons of major CRM providers
By: TechTarget ComputerWeekly.com
Type: Ezine
In this issue of Computer Weekly, as the UK votes for a new government, examine the digital policies in the manifestos of the Conservative, Labour and Liberal Democrat parties, and hear what IT trade body TechUK would like to see for the tech sector from the next administration. Read the issue now.
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Computer Weekly – 20 February 2018: The enterprise opportunities for smart speakers
By: TechTarget ComputerWeekly.com
Type: Ezine
In this week's Computer Weekly as voice-activated smart speakers grow in popularity, we examine how IT teams can use the technology in enterprise applications. Our latest buyer's guide looks at the latest developments in CRM. And UK tech sector leaders tell Parliament why they are so worried about Brexit. Read the issue now.
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CRM Analytics 101: Harnessing Customer Data for Smarter Business Decisions
By: TechTarget Customer Experience
Type: eGuide
CRM analytics involves drilling into customer data to make smarter business decisions and to offer customers more personalized service. In this expert e-guide, uncover an overview of analytics and what an organization can gain from it, steps for making the business case, the solution landscape, tips for choosing the right platform, and more.
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5 CEM tips from Walter White
By: TechTarget Customer Experience
Type: eGuide
Access this expert e-guide to learn more about customer experience management through the experiences of fictional character Walter White from the popular television series "Breaking Bad." Read on to learn how Kimberly Samuelson of Laserfiche, draws parallels between marketing strategies and the illegal drug business.
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Combine your IG and BI programs for a 1-2 punch of data value
By: Veritas
Type: eGuide
Use this expert guide to explore the myriad of benefits that an information governance system can provide your business. Discover how records management can be improved when used alongside newer technologies such as analytics and BI.
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Best practices for effective information management
By: TechTarget Data Management
Type: eGuide
In this expert e-guide take away tips to optimize your business value of successful data management processes, manage the lifecycle of your information and create effective deployments.
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Three Ways Personas Can Improve ABM Performance
By: TechTarget
Type: eBook
Download this eBook to understand how you can engage a broader cross-section of roles to open up new opportunities, make progress by uncovering new personas, grow account penetration and optimize your investments throughout the customer lifecycle.
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A Computer Weekly e-Guide to CRM
By: TechTarget ComputerWeekly.com
Type: eGuide
We take a look at the fundamental do's and don'ts of Customer Relationship Management. Including examples of how companies are utilizing it to their advantage and how to avoid making mistakes in the world of building bridges with your customers.
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How to create an effective data protection strategy for IT compliance
By: TechTarget Security
Type: eGuide
Data protection strategies should not only focus on safeguarding corporate information, but also identifying sensitive records that are subject to regulatory controls. This tip guide offers a comprehensive overview of data protection best practices for ensuring both security and compliance.
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Improve customer experience with good customer data
By: Microsoft
Type: eGuide
Learn how you can build customer loyalty and improve customer experiences via quality and effective customer data collection and analysis. In addition, tap into how companies like 7-Eleven, Walgreens, and Mazda are improving customer journeys by enabling mobile loyalty programs.
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The components and objectives of privacy engineering
By: TechTarget ComputerWeekly.com
Type: eGuide
In this e-guide, read more about the differences and similarities of privacy by design and privacy engineering, the main components and objectives of privacy engineering, and how privacy engineers can help promote innovation and trust among employees and clients.
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Share your tech purchasing decisions for 2024
By: TechTarget
Type: Landing Page
TechTarget and Enterprise Strategy Group are conducting this survey to understand how your technology research journey and your tech buying team have changed over the past two years.
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Share your tech purchasing decisions for 2024
By: TechTarget
Type: Landing Page
TechTarget and Enterprise Strategy Group are conducting this survey to understand how your technology research journey and your tech buying team have changed over the past two years.
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CRM software: Which solution is right for your business?
By: Be-Terna
Type: White Paper
This CRM software buyer’s guide is designed to help you cut through the noise and consider key factors that will help you get the most out of your CRM solution. Download the white paper now to learn how you can make a well-informed decision that aligns with your business needs and goals.
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Third-party marketing automation vs. native CRM tools
By: TechTarget ComputerWeekly.com
Type: eGuide
Though many CRM platforms offer native marketing automation tools, many organisations find it beneficial to use a third-party application, such as Eloqua or Marketo. Read more in this e-guide.
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IT Priorities 2021 - European Topics Infographic
By: TechTarget ComputerWeekly.com
Type: eGuide
This year, a survey was conducted quizzing nearly 500 European IT sector professionals to gather what topics they identified as being imperative for 2021. In this infographic see whether remote working is here to stay, if there will be shifts in information management trends and what infrastructure tools will be deployed by most in 2021.
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Empower your sales team with an AI-powered CRM
By: Be-Terna
Type: eBook
In this e-book, you’ll discover how AI is impacting sales operations and how your organization can start unlocking the benefits of an AI-powered CRM. Read on to learn how you can optimize sales efforts through intelligent reporting, data-driven decision-making, and a guided sales approach.
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Data Protection 101: Essential Steps for Holistic Information Security
By: TechTarget Security
Type: eGuide
Data protection strategies should not only focus on safeguarding corporate information, but also identifying sensitive records that are subject to regulatory controls. This e-guide offers a comprehensive overview of data protection best practices for ensuring both security and compliance.
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eGuide Digital Marketing: Tips For Connecting With Your Customer
By: TechTarget Customer Experience
Type: eGuide
There are many new tools that claim to enhance customer experience management (CEM) strategies, including social and mobile channels. However, such initiatives can backfire if companies employ the wrong strategies. In this e-guide, learn how to best leverage digital marketing and CEM technologies to gain a deeper understanding of your customers.
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UK police unlawfully processing over a million people's data on Microsoft 365
By: TechTarget ComputerWeekly.com
Type: eGuide
The roll-out of Microsoft 365 to dozens of UK police forces may be unlawful, because many have failed to conduct data protection checks before deployment and hold no information on their contracts.
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False cents of security: The price of being compromised
By: TechTarget ComputerWeekly.com
Type: eGuide
Trying to guard against everything from frequently phished users to applications with flimsy security, information security professionals are fending off these threats from all angles. Learn more in this infographic about the anatomy of data breach costs and where enterprises are most vulnerable.
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The future of e-commerce and CRM
By: Oracle Corporation
Type: eGuide
Inside, learn about some trends vendors and analysts are predicting for the future of e-commerce and CRM, and explore key considerations when planning your CRM spend.
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Infographic: 6 information governance best practices
By: TechTarget ComputerWeekly.com
Type: Infographic
Information governance can streamline an organization's data management, cut storage costs and ensure compliance, which are all critical for content management. Best practices, such as forming a committee, accounting for collaboration tools and creating reports, can guide the way.
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Share your tech purchasing decisions for 2024
By: TechTarget
Type: Landing Page
TechTarget and Enterprise Strategy Group are conducting this survey to understand how your technology research journey and your tech buying team have changed over the past two years.
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The Improvement and Evolution of SIEM
By: TechTarget Security
Type: eGuide
Get an in-depth look at the past, present and future of security information and event management (SIEM) technology in this informative E-Guide from SearchSecurity.com.
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Internal Controls Checklist for Corporate Data Protection and Compliance
By: TechTarget Security
Type: eGuide
In this expert tip, Eric Holmquist details four key governance items that should be on every enterprise’s internal controls checklist to ensure corporate data protection.
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Computer Weekly 19 March 2019: How IT leaders should work with marketing
By: TechTarget ComputerWeekly.com
Type: Ezine
In this week's Computer Weekly, experts advise on how IT and marketing chiefs can work together to deliver a high-quality customer experience. We examine how supercomputers are transforming science by processing large-scale data analytics. And we look at a key ethical aspect of AI – how to explain the decisions an AI makes. Read the issue now.
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Digital Experience platforms intensify customer engagement programmes
By: TechTarget ComputerWeekly.com
Type: eBook
Digital Experience Management platforms are developing and becoming more sophisticated as companies seek to intensify relationships with customers in order to gain competitive advantage against their peers. Improving customer experience will only become evermore important as companies endeavor to navigate an increasingly turbulent economy.
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A Computer Weekly buyer's guide to big data architecture
By: TechTarget ComputerWeekly.com
Type: eGuide
Big data architecture is increasingly proving its worth in business. In this 14-page buyer's guide, Computer Weekly looks at the storage needs that come with artificial intelligence, how to get the most out of data and what it can do to enhance a company's performance.
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Security Big Data: Preparing for a Big Data Collection Implementation
By: TechTarget Security
Type: eBook
This expert e-guide from SearchSecurity.com offers realistic advice to help your enterprise information security team understand what technology and processes must be in place in order to properly and securely take advantage of big data.
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Data Management Strategies for the CIO
By: TechTarget Data Center
Type: eBook
CIOs are turning to emerging forms of data management, including predictive business intelligence and information architectures, to harness the power of their data. Inside this expert e-book, gain insight on data management topics such as storage and retention policies, data protection and lifecycle management.
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The best way to begin an enterprise information management program
By: TechTarget Data Management
Type: eGuide
Approaching an enterprise information management (EIM) strategy and ensuring it will provides the best business opportunities for your organization can be a challenge. In this e-guide, readers will learn EIM best practices from Michael Jennings, a data governance director at Walgreens.
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Top 10 information management stories of 2019
By: TechTarget ComputerWeekly.com
Type: eGuide
Consolidation and acquisition marked the supplier side of the IT industry in respect of information management in 2019. The question of how modern BI and analytics software shapes up to nonrelational big data is addressed. Here are Computer Weekly's top 10 information management stories of 2019.
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Technology industry at the cross-roads: Transforming quote-to-cash operations
By: TechTarget ComputerWeekly.com
Type: Essential Guide
This report from PwC, highlights the urgency for technology companies to reinvent their existing operating models to meet the fast-changing buying process.