How connectivity can address vehicle hacking concerns for drivers

As vehicles become more connected, consumers are increasingly willing to pay for in-car digital subscriptions like predictive maintenance and autonomous driving. Cubic3 research shows OEMs estimate drivers would pay £8 monthly, but consumers suggest £5.82, with variations by country and age. Nearly half globally are willing to pay for services like autonomous driving. However, cybersecurity is a concern, with half worried about hacking. OEMs monitor vulnerabilities in interfaces and telematics. The software-defined vehicle market could reach $650 billion by 2030 if security issues are addressed. Younger drivers and high car-usage countries show the highest willingness to pay.