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When it comes to marketing, there are few channels more direct or convenient than SMS. Boasting an average open rate of 98% , SMS marketing is a great way to get your latest products, offers, or news in front of your customers—and fast.

But once you’ve completed your campaign, your job as a marketer is far from over: it’s time to calculate your ROI.

Discover how to clearly define SMS campaign goals, understand key success metrics (like cost per conversion), and access 4 recommendations for maximizing your ROI and unlocking positive returns from your SMS spend.

Vendor:

Commify

Posted:

Feb 22, 2024

Published:

Feb 22, 2024

Format:

HTML

Type:

eBook