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Big data and predictive algorithms enable companies to anticipate customer churn and act preemptively. By analyzing historical and real-time customer data, machine learning models identify dissatisfied clients. Marketing teams can then deploy personalized campaigns to retain customers and reduce attrition.

This article examines why it’s becoming increasingly important for companies to retain their own customers and how big data and AI help you limit churn and enhance customers satisfaction. Read on to learn more now.

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Posted:

Nov 30, 2023

Published:

Nov 30, 2023

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