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What is revenue operations, why is it emerging as a function, and what benefits could it offer to organizations like yours?
Watch this on-demand Forrester webcast and learn how organizations are evolving strategic marketing operations, sales operations, and revenue operations functions to deliver on customer value and commercial impact.
You’ll discover:
- How market volatility, a changing technology landscape, and competition are demanding a new operations strategy.
- Myths and realities of revenue operations.
- The building blocks of a successful B2B revenue operations capability.
- How to deal with budget, people, and process constraints.