Real-time Customer Intelligence for Exceptional Experience

Customer Experience (CX) strategy needs a makeover. The last few years have upended customer expectations on company communication, and once tried-and-true CX programs simply don't cut the mustard anymore.

With two-thirds of marketing leaders lacking confidence in their CX strategy's ability to adapt to the new environment, it's clear that rewarding digital customer experiences will take more than just a fresh coat of paint over an old strategy.

Dive into this e-book for various perspectives and separate conducted surveys for consumers and marketers; a comparison between mature CX capabilities of top and bottom performers, and a look at CX strategies and technologies in order to stay ahead.

Vendor:: SAS Institute
Posted:: Feb 10, 2023
Published:: Feb 10, 2023
Format:: HTML
Type:: eBook

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