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45% of Gen Z report that they use the internet on an almost constant basis, and with their ever-growing buying power, their spending is estimated at $150 billion in the U.S alone.
But, when interacting with brands, many are unlikely to make a conscious decision when it comes to the channels they use, but have the want to be able to engage wherever they are to get what they need. However, many companies struggle to keep up with these expectations.
Access this guide to gain more insight into the best ways to build and maintain relationships with Gen Z consumers and discover how this can be done with tools such as omnichannel engagement, intelligent self-service, agent enablement, and more.
- Vendor:
- Talkdesk
- Posted:
- Nov 2, 2022
- Published:
- Nov 2, 2022
- Format:
- Type:
- eBook
