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Without the alignment of marketing and sales, every campaign, whitepaper, blog, or webinar marketing produces is a wasted effort. Marketing activities fuel sales opportunities and when they’re not in sync, neither one thrives.

But to ensure total alignment, it’s necessary for marketing teams to find a strategy that accounts for and supports sales goals.

Check out this article to learn some of the best practices for building a better relationship between sales and marketing, such as tactics like regular collaboration and marketing automation, and find solutions that can help your organization.

Vendor:

SugarCRM

Posted:

Jul 22, 2022

Published:

Jul 22, 2022

Format:

HTML

Type:

Blog