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Despite the different roles they play in the company, when sales and service are working with two separate agendas and goals, short-term customer satisfaction suffers, and long-term customer loyalty falters.

However, end-to-end customer experience is too valuable for these teams to be siloed with different objectives in mind, meaning that it has become crucial for sales and service to work together.

This guide can help you begin to create a better method for collaboration, focusing on customer experience and offering solutions for solving:

• Disjointed customer communication
• Poorly orchestrated organizational handoffs
• Disconnected Metrics and KPIs
• And more

Access the guide to learn more.

Vendor:

SugarCRM

Posted:

Jul 25, 2022

Published:

Jul 25, 2022

Format:

PDF

Type:

White Paper