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The database market shows resilient high growth, driven by cloud, which reaches a tipping point in 2021, with cloud data warehouse as the fastest-growing subsegment. Data management sees a slightly slower cloud transition. Current market hype includes data “lakehouses”, which replace traditional data lakes, and data fabrics, which both align well to SAP’s portfolio.

The database competitive landscape is dominated by cloud hyperscalers, with the top 3 vendors (Oracle, Microsoft, AWS) having two-thirds market share between them. AWS, Microsoft, and Google are capturing the majority of net-new database growth, resulting in a likely reversal of the top 3 vendor rankings in 2021, while Google’s high growth is likely to propel it into the #4 position.

Take this brief survey to learn how SAP can differentiate on a broad portfolio across data & analytics, aligning to the trend of a unified analytic data platform, and supported by industry analyst validation in core areas such as multimodel database, cloud database, data fabric, data integration, and data quality, where SAP can further show leadership and differentiate in the market.

Jun 28, 2022
Jun 28, 2022

This resource is no longer available.