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The potential value of closer collaboration between the CIO and CMO is clear: 44% of top-tier companies expect a collaborative CMO/CIO relationship to boost profitability by 5%.

The question is, where to start?

Access this e-book to learn how you can help the CIO and CMO come to common understandings, and learn about 5 core elements that Adobe Experience Platform uses to unify data, create timely personas, and deliver the customer experiences for each persona, including:

  • Integration
  • Speed
  • & 3 more
Vendor:
Adobe and Microsoft
Posted:
Jun 1, 2022
Published:
Jun 1, 2022
Format:
HTML
Type:
White Paper

This resource is no longer available.

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