How the recent shift in consumer behavior is influencing CPG brands

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Direct-to-consumer (DTC) selling channels can open up new revenue streams for consumer-packaged goods (CPG) brands while helping them meet the future of first-party data.

But to make the business case for implementing DTC solutions sooner rather than later, teams must understand how consumer shopping behaviors have shifted, likely permanently.

Access this white paper to gain market insight into recent consumer behavior shifts, learn about key capabilities to look for in DTC solutions and implementation partners, and explore success stories from businesses that transformed their commerce operations rapidly with DTC.

OSF Digital
May 3, 2022
May 3, 2022
White Paper
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