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As vehicles increase in complexity, manufacturers have the opportunity to continually learn from vehicle sensor and driver data.
But whether collected from smart machines in factories, sensors in vehicles, or interactions between brands and customers, the majority of this data sits in isolation.
A new connected model is needed to compete in today’s digital economy. And before AI and machine learning can play deliver real business value, automotive businesses must build a strong data environment to support these technologies.
Explore this e-book to learn how automotive companies can utilize their R&D data to win the race for the car of the future.