This resource is no longer available
For companies looking to improve their customers’ experiences, understanding and mapping the customer journey is a great way to find opportunities for improvement that other measurements might have missed. But this process can be overwhelming, and stepping into the customers’ shoes is a unique process from business to business.
Explore this digital toolkit to find a 10-step guide to customer journey mapping, an interactive workshop to inform your teams, as well as downloadable templates and tips for getting started.