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The pandemic has accelerated the need to get customer experience right. Consumers want emotionally satisfying experiences and are willing to switch providers to get them.
But siloed CX programs are holding companies back from thriving in today’s digital economy, and organizations must rethink how to pull together and harness disparate customer data quickly to impact critical decision-making moments throughout their journey.
Explore this eBook to learn how Avanade has helped organizations enable intelligent, customer-centric e-commerce by leveraging digital marketing technology expertise to design experiences that increase loyalty, customer lifetime value, and more.