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To keep up with other business programs, customer experience leaders need to prove to budget teams that their new programs will be worthwhile. But proving the ROI of customer experiences can be a challenge since every company requires a unique strategy to ensure their customers are satisfied.

Still, there are a few universal steps to calculating ROI for CX that factor in metrics like:

• Top line revenue
• Customer satisfaction & retention
• Cost-to-serve
• Employee training & technology

Explore this guide to learn how to quantify the value of your CX initiative through a step-by-step process of calculations and ultimately present an effective business case for your CX program.

Vendor:

Momentive Netherlands

Posted:

Dec 9, 2021

Published:

Oct 22, 2021

Format:

HTML

Type:

eGuide