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The growing prevalence of AI technologies that display human characteristics has elicited angst from some consumers due to potential privacy issues, poor functionality and personal unease. At the same time, use of AI within the digital experience is growing rapidly, leading us to ask:

  • How comfortable are consumers with the roles played by humans and machines in their online interaction with brands?
  • How do consumers feel about data use?
  • Is it possible to have a “human” interaction in an automated experience?

Download this survey report to find answers to these questions and nuanced insight into how to balance building trust with customers while modernizing your operations.

Vendor:
Verizon
Posted:
Nov 18, 2021
Published:
Oct 12, 2021
Format:
PDF
Type:
White Paper

This resource is no longer available.