Virtual assistant converts car shoppers into test drivers for Skoda

Case Study: Skoda

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For the automobile industry, the configure-my-car web feature is the equivalent of an abandoned shopping cart. If anybody knows this, it’s Skoda, a wholly owned subsidiary of Vokswagen Group, who sought a conversational AI solution that would guide customers through the car buying steps at their own pace.

They partnered with Teneo to give customers access to personalized advice based on their needs, detailed information about their options, and channels to schedule a test drive 24/7.

Now, with their virtual assistant, Lucy, Skoda has boosted website conversions by 400%. To learn more about how Lucy is enhancing the customer journey at Skoda and improving web engagement, explore this case study.

Vendor:
Artificial Solutions
Posted:
Dec 1, 2021
Published:
Sep 28, 2021
Format:
PDF
Type:
Case Study
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