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74% of customers are willing to abandon a brand whose purchasing process isn’t easy, a crucial part of which is a seamless, omnichannel shopping experience for both B2B and B2C buyers.
At the same time, customers are more likely to spend and return to brands that offer a comfortable, easy experience.
So how can you build a flawless experience without incurring unreasonable technology costs?
Access this comprehensive guide to learn how to overcome common barriers to an omnichannel experience and create a CX that generates value.