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Over the past 20 years, marketing has become increasingly data driven. One reason for this is the simple fact that the sheer quantity of customer data marketers can access has rapidly increased, especially as more and more commerce, both in the consumer and B2B world, takes place across digital channels.
Access this e-book for an in-depth overview of how machine learning can be used in marketing today.
- Vendor:
- Acquia, Inc.
- Posted:
- Nov 4, 2021
- Published:
- Jul 29, 2021
- Format:
- Type:
- eBook
