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Customer expectations are evolving quickly, putting pressure on brands to rapidly invest in new technology to better meet changing needs.
This renewed focus on improving the customer experience (CX) through IT investments became critical as companies fought hard to retain customers and boost revenue in an environment that had shifted to digital at an unprecedented pace.
Access this report to learn:
- Why enterprises are investing in CX
- Challenges with current CX investments
- How to address CX pain points
- And more