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Personalized, easy digital customer experiences are mandatory now, even in B2B business transactions.
Yet many businesses are struggling to see success with their e-commerce initiatives because they aren’t properly integrated with their SAP ERP system—something that’s crucial because it operates as a business’s single source of truth.
Read this white paper to learn how you can overcome 7 unique B2B e-commerce challenges and properly integrate your ERP to provide your customers with the digital experience and personalization they expect.