Expert recommendations for building customer trust
Evolving Customer Expectations Drive Adoption Of Visual Engagement Tools
According to Forrester, businesses looking to meet customer experience expectations (CX) need to strengthen their personalization efforts and build customer trust through a variety of approaches.
In fact, some of their key recommendations include:
- Investing in visual engagement—and tracking its success
- Improving the agent experience
- Increase customer agency during communication
Access the results of this Forrester Thought Leadership Paper to learn why many businesses are struggling to meet CX expectations, and what leaders in CX are doing to set themselves ahead of the pack.