Why content is key to making your CX memorable

Understanding The End-To-End Content Lifecycle To Succeed In A Digital World

Cover

Our first Virtual Marketer Day featured sessions from industry-leading experts, exploring the challenges and opportunities today’s content creators and digital marketers are facing. Included among these presentations was that of Sitecore’s Vijayanta Gupta, Global VP of Product & Industry Marketing, on understanding the end-to-end content lifecycle. Read this supporting guide to get a detailed overview of the pressing topics Gupta discussed during his Virtual Marketer Day session:

  • How to overcome the challenges of content marketing
  • Where leading companies are investing to transform their content management program
  • Why building experiences that pamper your customers matters most today
Vendor:
Sitecore
Posted:
Apr 8, 2021
Published:
Mar 31, 2021
Format:
PDF
Type:
White Paper
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