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Established in 1957, Bank Central Asia (BCA) delivers the best financial services in Indonesia.
To provide the right services for its customers, BCA sought to create a seamless customer journey across all channels. This would require marrying the channels, with a specific focus on integrating the data from each.
In partnership with Sitecore, BCA created a website that functions as a one-stop digital boutique for its customers and integrated their customer journey and databases.
Download this case study to see how BCA achieved an increased revenue of US$1 million, attracted over 300,000 unique visitors to its landing page, and improved the quality of data gathered.
- Vendor:
- Sitecore
- Posted:
- Jun 23, 2021
- Published:
- Mar 25, 2021
- Format:
- Type:
- Case Study
