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Arguably, 2020 presented the most crucial Black Friday for retailers in history. This may be the case for three reasons:

1. For some, Black Friday 2020 represented a key lifeline for survival.
2. To understand the short-term impact of the COVID-19 global pandemic on consumer demand, shopping habits, and consumer loyalty.
3. To understand, adapt, and capitalize on, the longer-term consumer habits that might become permanent as consumers adapt to a very different, post-COVID-19 world.

Furthermore, COVID-19 has seen many traditional brick-and-mortar retailers forced to move into selling online for the first time. Learn why investing in modern data analytics and AI will differentiate the retail leaders of tomorrow.

Vendor:

Ancoris

Posted:

Feb 8, 2021

Published:

Dec 4, 2020

Format:

PDF

Type:

White Paper