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As customers demand more integrated services and flawless support across a variety of apps and interfaces, companies are realizing that great customer relationships require great data management.
But classic data management solutions are often focused on solving problems that aren’t related to the customer experience.
Read this IDC MarketScape to learn why product information management software is growing apart from old MDM tools—and why PIM is more essential than ever.
- Vendor:
- Akeneo
- Posted:
- Feb 8, 2021
- Published:
- Sep 9, 2020
- Format:
- Type:
- White Paper