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With their goal of democratizing education, Udacity’s strategy is to penetrate developing markets. China is thus a prime country for Udacity to target because of its deep cultural values of education.
Udacity’s initial entry into the market, however, was met with frustration as customers had difficulty accessing Udacity’s US-based content because of strict internet regulations by the government and slow internet connections throughout China. Udacity knew they had to increase the performance of their classroom or lose customers.
In this case study, learn how Udacity was able to address this challenge by using Cloudflare’s China CDN.