How one-to-one marketing can boost your business
A Guide to One-to-One Marketing for the Forward-Thinking Enterprise, with Examples
A study of 1,500 U.S. consumers from Marketing Insider Group and OneSpot found that 78% of consumers are more likely to make a purchase when a brand provides relevant content—and 50% would pay more for a product if they received a personalized experience.
So, what’s the trick?
Inside, discover how your organization can boost its business with a one-to-one marketing strategy. Explore the advantages of a one-to-one marketing approach, and uncover 3 steps to making one-to-one marketing work for you.