How to transform poor CX performance

CRM in Credit Unions: Better Member Insights Lead to Better Business Results

Cover

Credit unions thrive on meeting and exceeding member needs. This helps ensure member loyalty and trust, raise brand awareness, and grow the organization by adding more members.

In this report, learn why simply adopting CRM as a member data repository is no longer enough for companies – including credit unions – to succeed.

Find out how credit unions with poor CX performance can transform their performance to match that of next-generation CRM users with key building blocks, including:

  • Optimize use of data to seamlessly manage member journeys
  • Use reporting and analytics to continuously improve performance
  • Transform CRM into an intelligent member interaction hub through analytics and AI
Vendor:
Avtex
Posted:
03 Jun 2019
Published:
03 Jun 2019
Format:
PDF
Length:
11 Page(s)
Type:
Research Content
Language:
English
Already a Bitpipe member? Login here

Download this Research Content!