The ROI of master data management

Enhance Omnichannel Customer Experience with a Single, Trusted View of Data

Cover

To deliver omnichannel customer experiences, companies must first establish a single and trusted view of content across their business.

To do this, they need master data management (MDM).

In this white paper, explore how MDM can help enhance customer experiences across your entire organization by improving visibility. Discover why companies using MDM are 80% more satisfied with their omnichannel efforts than those who don’t, and learn about:

  • The expected of ROI of MDM
  • Using MDM in product information management (PIM)
  • MDM supporting technologies
  • And more
Vendor:
Informatica
Posted:
10 May 2019
Published:
31 Dec 2018
Format:
PDF
Length:
8 Page(s)
Type:
Research Content
Language:
English
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