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Trends in Retail and Consumer Goods Marketing

Cover

Today’s retail and consumer goods marketers are tapping into more data sources and channels than ever before to create relevant and engaging customer journeys.

But how are they doing it?

In this research report from Salesforce, explore how nearly 900 retail and consumer goods marketing leaders from around the world are offering a personalized shopping experience tailored to each individual’s unique set of needs by:

  • Pushing for cohesive customer experiences with a unified customer journey
  • Using AI to underpin customer experiences
  • Delivering cohesive, conversational, brand communications in real-time
  • And more
Vendor:
Salesforce
Posted:
26 Mar 2019
Published:
26 Mar 2019
Format:
PDF
Length:
17 Page(s)
Type:
Research Content
Language:
English

This resource is no longer available.